Rolls-Royce: the huge success of Bespoke

Rolls-RoyceBespoke, the customization program of Rolls- Royce, works better than ever this year. The staff will even double to meet demand.

If Rolls-Royce does not have regular new models, it is partly because the manufacturer knows to be supported by Bespoke. Its customization program runs at the full effect for several years. It allows such models to measure, the Ghost and especially on the Phantom, allowing Rolls-Royce to expand (so to speak) more easily its line of luxury vehicles. Last month, it was discovered in such as Masterpiece Fair London 2011 a single copy of the Phantom Coupé Dophead (pictured).

This year, the success of Bespoke has not waned. On the contrary. Furthermore, faced with this success, the manufacturer based in Goodwood has planned to double the size of the service (designers and engineers) to get to fifty people at the end of the year. What better meet customer demands and, of course, to save valuable additional revenue.Rolls-Royce

Related Posts Plugin for WordPress, Blogger...